Code: MPP
Synopsis
Understanding marketing environment and buying behaviour are the core areas in this course. This leads to developing appropriate strategies for marketing. Participants will learn about marketing mix decisions as in product, price, promotion and place. Analyse competitors and creating a competitive advantage and developing competitive marketing strategy are the important subject matters in this course.
Objectives
- Learn and understand the important principles behind successful marketing and how these are applied in practise.
- Learn marketing and competitors analysis and develop marketing strategies.
- Facilitate marketing implementation and application at work place.
Who should attend
Managers, Sales and Marketing Managers, Executives and employees. MBA and Business Administration students.
Duration: Two days.
Class size: Minimum 4 to 6 participants. Maximum 20 participants.
Remarks: HRDF claimable.
Online course registration
Please fill in the form below to arrange for an in-house/public training course. We will contact you as soon as possible for more information.